Creating great visitor experiences : a guide for museums, parks, zoos, gardens, & libraries / Stephanie Weaver
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Weaver, Stephanie, 1961- (författare)
- ISBN 978-1-59874-169-8 (hft)
- Walnut Creek, Calif. : Left Coast Press, 2007
- Engelska 207 p.
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Serie: Experienceology guide
- Relaterad länk:
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http://catdir.loc.go... (Table of contents)
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http://catdir.loc.go... (Contributor biographical information)
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http://catdir.loc.go... (Publisher description)
Innehållsförteckning
Ämnesord
Stäng
- [pt.] 1. The need for change -- 1. Competing in an experience-driven world -- 2. The bear on the bicycle : the visitor experience defined -- [pt.] 2. Your visitors and your staff -- 3. What do they want? -- 4. Getting them to come back -- 5. What's in a name? : defining your brand -- 6. Putting people first -- [pt.] 3. Your site -- Breaking it down -- 7. # 1 : invitation, designing an invitation for your guests -- 8. # 2 : welcome, dust off your first impression -- 9. # 3 : orientation, lost in space -- 10. # 4 : comfort, from toilets to typefaces -- 11. # 5 : communication, craft your words carefully -- 12. # 6 : sensation, fun and the five senses -- 13. # 7 : common Sense, using your head -- 14. # 8 : finale, take a bow -- [pt.] 4. How to use this book -- Instructions and calendar outlines -- Exercises and resources.
Ämnesord
- Museum visitors -- United States -- Handbooks, manuals, etc. (LCSH)
- Museum attendance -- United States -- Handbooks, manuals, etc. (LCSH)
- Museums -- Public relations -- United States -- Handbooks, manuals, etc. (LCSH)
- Museums -- United States -- Management -- Handbooks, manuals, etc. (LCSH)
- Parks -- Public use -- United States -- Handbooks, manuals, etc. (LCSH)
- Zoo visitors -- United States -- Handbooks, manuals, etc. (LCSH)
- Library users -- United States -- Handbooks, manuals, etc. (LCSH)
- Public relations -- United States -- Handbooks, manuals, etc. (LCSH)
- Museum. (swd)
- Publikum. (swd)
- Kundenorientierung. (swd)
- USA. (swd)
Klassifikation
- AM11 (LCC)
- 069.1 (DDC)
- Bg (kssb/8 (machine generated))
Inställningar
Hjälp
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