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Non-fiction literature, Text · English

International marketing

Masaaki. Kotabe
Specialized, Specialized.
ISBN 9781446262153 · ebook
publication
London : SAGE, 2006
1 online resource (6 v.)
Series membership
SAGE library in marketing · SAGE library in marketing
edited by Masaaki Kotabe
Online resource

Availability by type

category
Non-fiction literature
Subject
Export marketing.
Has other physical format
ISBN 9781412928304 · ISBN 9781412928304 (Print version :)
More details Cite

Summary

Edited by a scholar at the forefront of the field, this collection of articles represents the state of the art in International Marketing research, with particular emphasis on the conceptual framework and theory development in the field.

Details

Contributor and role
Masaaki. Kotabe
Classification
658.84 (DDC Classification)
Intended audience
Specialized, Specialized.
Identifier
ISBN 9781446262153 · ebook
Indirectly identified by
ISBN 9781412928304 · Print
Title resource
International marketing
Creative responsibility statement
edited by Masaaki Kotabe
publication
London : SAGE, 2006
Extent
1 online resource (6 v.)
Relaterad beskrivning eller innehåll
Table of Contents / AbstractsSAGE knowledge
Note
  • Includes bibliographical references.
Physical details note
ill.
Illustrative content information
Illustrations
Classification
HF1416 (LCC Classification)
Has other physical format
ISBN 9781412928304 · ISBN 9781412928304 (Print version :)
Series membership
SAGE library in marketing · SAGE library in marketing
Note
  • Description based on print version record.
control number
14697320

Resource ID / Permalink: https://libris.kb.se/bvnsg00n0jhvqmd#it

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