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Bibliography, Non-fiction literature, Text · English

International marketing

Philip R. Cateora, John L. Graham
NBN GBA637528, ISBN 9780071105941 · INTERNATIONAL ED. : PBK., ISBN 0071105948 · INTERNATIONAL ED. : PBK.
13. ed.
publication
Boston, Mass. : McGraw-Hill, 2007, c2007
xxxii, 702 s.
Philip R. Cateora, John L. Graham
Book

Availability by type

category
Bibliography, Non-fiction literature
Subject
Export marketing, International business enterprises, enterprises, marketing

Details

Contributor and role
Philip R. Cateora, John L. Graham
Identifier
NBN GBA637528, ISBN 9780071105941 · INTERNATIONAL ED. : PBK., ISBN 0071105948 · INTERNATIONAL ED. : PBK.
Title resource
International marketing
Creative responsibility statement
Philip R. Cateora, John L. Graham
Edition statement
13. ed.
publication
Boston, Mass. : McGraw-Hill, 2007, c2007
Extent
xxxii, 702 s.
Note
  • Includes bibliographical references and index
dimensions
28 cm
Physical details note
ill.
Illustrative content information
Illustrations
control number
10619780

Library specific information (holding)

  • Högskolan i Jönköping, biblioteket (Jon)

    Subject
    Internationell marknadsföring, International marketing