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Bibliografi, Ej skönlitteratur, Text · Engelska

Predictive analytics, data mining and big data : myths, misconceptions and methods

Steven Finlay, 1969- (Författare)
LCCN 2014019747, NBN GBB465213, ISBN 9781137379276 · hardback, ISBN 1137379278 · hardback
utgivning
Basingstoke, Hampshire; New York, NY : Palgrave Macmillan, 2014
xii, 248 pages
Steven Finlay
Bok

Tillgänglighet utifrån medietyp

kategori
Bibliografi, Ej skönlitteratur
ämne
Consumer profiling., Consumer behavior--Forecasting., Management--Data processing., Business planning--Data processing., Decision making--Data processing., Data mining., Big data.

Sammanfattning

"Predictive analytics, big data, and data mining are key topics for organizations who want to leverage the ever increasing amounts of data that organizations hold about their customers and other individuals. This in-depth guide provides readers with a solid understanding of data and data trends, the opportunities that it can offer to businesses, the pitfalls and dangers, and a contextual road map for developing solutions that deliver benefits to their organizations. Written in an accessible way, this 'how-to-guide' will help managers to make the most of these technologies in their business area"--

Innehållsförteckning

Machine generated contents note: -- 1. Introduction -- 2. Using Predictive Models -- 3. Analytics, Organization and Culture -- 4. The Value of Data -- 5. Ethics and Legislation -- 6. Types of Predictive Models -- 7. The Predictive Analytics Process -- 8. How to Build a Predictive Model -- 9. Text Mining and Social Network Analysis -- 10. Hardware, Software and All That Jazz.

Detaljer

Medverkan och funktion
Steven Finlay, 1969- (Författare)
Identifikator
LCCN 2014019747, NBN GBB465213, ISBN 9781137379276 · hardback, ISBN 1137379278 · hardback
har titel
Predictive analytics, data mining and big data : myths, misconceptions and methods
upphovsuppgift
Steven Finlay
utgivning
Basingstoke, Hampshire; New York, NY : Palgrave Macmillan, 2014
omfång
xii, 248 pages
anmärkning
  • Includes bibliographical references (pages 227-245) and index.
Mått
22 cm.
Övriga fysiska detaljer
illustrations
Illustrativt innehåll
Illustrationer finns men typen specificeras ej
klassifikation
HF5415.32 (LC-klassifikation), HF5415.32 (LC-klassifikation)
Identifikator
Lokal identifikator 016760995
kontrollnummer
19989592