Predictive analytics, data mining and big data : myths, misconceptions and methods / Steven Finlay.
-
Finlay, Steven, 1969- (författare)
- ISBN 9781137379276
- Publicerad: 2014
- Publicerad: Basingstoke, Hampshire ; Palgrave Macmillan, 2014.
- Engelska xii, 248 pages
Innehållsförteckning
Sammanfattning
Ämnesord
Stäng
- Machine generated contents note: -- 1. Introduction -- 2. Using Predictive Models -- 3. Analytics, Organization and Culture -- 4. The Value of Data -- 5. Ethics and Legislation -- 6. Types of Predictive Models -- 7. The Predictive Analytics Process -- 8. How to Build a Predictive Model -- 9. Text Mining and Social Network Analysis -- 10. Hardware, Software and All That Jazz.
- "Predictive analytics, big data, and data mining are key topics for organizations who want to leverage the ever increasing amounts of data that organizations hold about their customers and other individuals. This in-depth guide provides readers with a solid understanding of data and data trends, the opportunities that it can offer to businesses, the pitfalls and dangers, and a contextual road map for developing solutions that deliver benefits to their organizations. Written in an accessible way, this 'how-to-guide' will help managers to make the most of these technologies in their business area"--
Ämnesord
- Consumer profiling. (LCSH)
- Data mining. (LCSH)
- Big data. (LCSH)
- Consumer behavior -- Forecasting. (LCSH)
- Management -- Data processing. (LCSH)
- Business planning -- Data processing. (LCSH)
- Decision making -- Data processing. (LCSH)
Genre
Klassifikation
- HF5415.32 (LCC)
- HF5415.32 (LCC)
- 658.83402856312 (DDC)
- Qblbmd (kssb/8 (machine generated))
Inställningar
Hjälp
Titeln finns på 1 bibliotek.
Ange som favorit