Beer, sociability, and masculinity in South Africa / Anne Kelk Mager.

• Illicit drinking, prohibition, and sociability in apartheid's townships -- "If you want to run with the big dogs": beer wars, competition, and monopoly -- Beer advertising: making markets and imagining sociability in a divided society -- "Tomorrow will also be a hard day": antisocial drinking cultures and alcoholic excess -- Remaking the old order: beer, power, and politics -- Heritage and beer tourism: reimagining beer after apartheid -- Global competition, world class manufacturing, and national economic restructuring -- Epilogue: Global and local.

Ämnesord

Beer industry  -- Social aspects -- South Africa -- History. (LCSH)

Drinking of alcoholic beverages  -- Social aspects -- South Africa -- History. (LCSH)

Beer  -- Socal aspects -- South Africa -- History. (LCSH)

South Africans  -- Alcohol use. (LCSH)

Apartheid  -- South Africa. (LCSH)

Masculinity  -- South Africa. (LCSH)

Klassifikation

HD9397.S52 (LCC)

306.4 (DDC)

Oa (kssb/8 (machine generated))